amazon advertising basics
training course

Join our Amazon Advertising Basics training course, designed to help you understand the fundamentals of advertising on Amazon and how to use it to grow your business.

1 or 2 hour courses available, held online via Zoom weekly, with a maximum of 4 delegates per session.

course overview

In this program, you will learn about the different types of Amazon advertising, including Sponsored Products, Sponsored Brands, and Sponsored Display. We will teach you how to create effective ad campaigns, target the right audience, and optimise your ads for maximum ROI.

Our Amazon Advertising Basics training program is perfect for both new and experienced Amazon sellers who want to learn how to effectively advertise their products on the platform. Our experienced instructors will provide you with the knowledge and skills you need to succeed in the competitive world of Amazon advertising.

So if you’re ready to take your Amazon advertising game to the next level, sign up for our Amazon Advertising Basics training program today!

learning outcomes

  • Understand the different types of Amazon advertising and how they can help you reach your target audience and increase sales.
  • Learn how to set up and manage effective Sponsored Products, Sponsored Brands, and Sponsored Display ad campaigns.
  • Understand the importance of keyword research and targeting to ensure your ads are shown to the right customers.
  • Learn how to track and analyse your ad performance to optimise your campaigns for maximum ROI.



  • Develop skills to create compelling ad copy and product images that grab customers’ attention and increase click-through rates.
  • Understand how to use advertising data and insights to inform your overall marketing and business strategies.
  • Gain confidence in your ability to create and manage successful Amazon ad campaigns that drive sales and increase profits.
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bespoke training

We understand that every business has unique needs, and that’s why we offer tailored training courses that are designed to meet your specific requirements.

Our team of experienced trainers can help you train your internal teams to ensure that they have the necessary skills and knowledge to succeed in their roles. We can also help you accelerate your business’s international growth by providing training courses that are tailored to the specific cultural and business practices of your target markets.

At AMP, we believe that a well-trained and effective team is crucial to the success of any business. That’s why we are committed to providing training courses that are practical, engaging, and relevant to your business needs. So, whether you’re looking to develop your team’s leadership skills, improve customer service, or enhance your sales performance, we have you covered.

Contact us today to discuss your training needs and let us help you take your business to the next level.

Sponsored Brand Ads. Example - Sponsored Brands are only available to vendors enrolled in Amazon Brand Registry