Services
Amazon Copywriting

Copywriting for Amazon

Creating copy to help you sell products on Amazon is reliant on the way your products are described. A product listing that is written to entice shoppers to buy your product with compelling, informative yet persuasive copy performs above and beyond copy that is badly written.

There are multiple places on an Amazon listing to add enticing copy, both above and below the fold, to help the consumer understand and buy your products.

Arrow up iconhigher product placement
Arrow up iconboost traffic
Arrow up iconincrease relevancy
Arrow up iconamplify sales
Arrow up iconraise conversion rates
Arrow up iconincrease buy box %

With such a vast product choice for shoppers on Amazon, it is essential that your listings stand out and sell your products better than your competition.

Our Amazon copywriters utilise every space on an Amazon listing to help sell your products. Using the above the fold content, also known as B content, to highlight the products USPs in punching bullet points. As well as the A+ content below the fold to expand on the product and tell the brand story.

The copy that we produce isn’t just written for Amazon, but search engines too. Well optimised Amazon listings also appear in search engine results pages, so writing copy with this in mind can help to bring in sales from Amazon directly, but also on Amazon via a search engine such as Google or Bing too.

How can we help?

We have experienced Amazon product listing copywriters who can help with writing copy for product listings including titles, bullet points, product descriptions and A+ content or enhanced content.

Let’s speak about your project

If you need support with Copywriting on Amazon, we can help. Contact us today to find out how we can amplify your sales. You can also send a message, tweet us or connect with us on LinkedIn.

Project case studies

Brabantia approached us with a series of challenges, including growing their market share in both the UK and USA.

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With the Vision Care Market set to reach USD 192.85 billion by 2026; Optrex has all eyes on helping its consumer capture the millions of images over our lifetime. Read on to find how we launched Optrex on Amazon.

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“marketplace amp is one of the first trusted agencies to use the new Durex branding as part of the brand’s global relaunch. We’re impressed with the team’s very high quality content. So far 10/10, 100% recommended!”
Emma Bennett Durex - eCommerce Content Manager at RB
“Experience in A+ Premium is hard to find - the team at marketplace amp are very responsive, extremely thorough with detail and produce very high quality content, which comes from a place of experience. So far 10/10, 100% recommended!”
Emma Bennett Dettol, Veet, Scholl & Senokot - eCommerce Content Manager at RB
“I would recommend them in a heartbeat; they are fast to act, achieve the goals and provide excellent communication at every step along the road.”
Stuart Theobald Head of Sales at SIGG UK
“We absolutely love having marketplace amp as part of our extended team. They’ve been incredible in capitalising sales and working to get new products on Amazon in time during this period. I just can’t wait to keep growing with marketplace amp - Amazon world domination with Creative Nature Baking Mixes and Gnawbles!”
Julianne Ponan CEO - Creative Nature
“I’ve been working with them for a couple of years on a number of my accounts, and they are consistently proactive, timely and offer excellent attention to detail. They are great to work with, and are always more than happy to help and offer guidance. I would highly recommend them for any ecommerce project.”
Lucy Clarke National Account Manager at Brabantia
“Hillfarm Oils’ presence on Amazon has gone from strength to strength. The team have helped us to achieve high performing product listings. They supported us through the entire process, from set up and optimisation, through to AMS management and ongoing maintenance.”
Lawrence Frohn Business Manager at Hillfarm Oils

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