The Team

Our team will help your products to be more discoverable, convert and ultimately increase sales! An experienced international team of e-commerce techs and retail marketing specialists covering UK, USA, Mexico, EU, India, Japan, Australia and China.

matt anderson

Matt Anderson

Commercial Director

Account Manager and Strategy

Global e-commerce and marketplace expert. Obsessed with the detail - KPIs, ROI and driving sales for your business.

He's an Amazon and e-commerce content expert with 14 years' experience in digital marketing.

Matt has worked on international digital marketing strategies in Europe, America and Russia. Experience includes Sphero, Berlitz, Astral, Rough Guides,, Brabantia, Stokes and SIGG.

With over 20 years' of brand marketing experience for Camelot, Starbucks and B&Q, he provides commercial insights into the consumer
buying journey.

A German speaker, Matt manages a multi-lingual team driving sales across the EU, USA and beyond.

Aime Southgate

Aime Southgate

Creative Director

Content and Creative

Award-winning content creator and cross-discipline communications strategist, Aime has 17 years’ of copywriting and PR experience working with brands like Starbucks, Camelot and B&Q.

She’s an Amazon and A Plus expert, having worked with top international brands on marketplaces like Brabantia, Ombar, Sphero and Groov-e. She knows the most effective and persuasive copy that inspires, converts and drives sales.

From haircare and beauty products through to must-have homeware and fashion, she creates engaging copy around the features and benefits of products so your customers simply feel compelled to buy!

Her optimised Amazon listings appear in top search engine results pages, not only bringing in sales from Amazon directly but also on Amazon via search engines such as Google or Bing.

jo vertigan

Jo Vertigan

Non Executive Director


Jo is the Chairman of the Cambridge Norwich Tech Corridor Delivery Board and brings with him a wealth of commercial experience.

He structured the first Sony UK and Amazon global trading agreement in 2001 as well as previously running Sony UK’s e-commerce business, which grew to be the largest in Europe.

In addition, Jo is currently working with a number of high-profile public and private organisations supporting their digital capabilities and strategic direction.

andrew walker

Andrew Walker

Voice Skills Development Associate Director


Working within the amazing world of AI and digital voice, Andrew builds lean digital voice capability, focused primarily on Amazon's Alexa and Echo devices, working closely with Amazon's cloud and partner teams, developing skills for commercial brands and public service delivery.

If you need support with planning or building an Alexa Skill he’s the man!

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Adam Caseley

E-commerce Manager

Account Manager

Adam heads up the agency's key accounts including Blistex, Astral, Stokes Sauces, Rough Guides and Berlitz.

With over 15 years working in a commercial environment and the last 8 e-commerce, covering buying, customer service, account management and consulting Adam has the bases covered.

Adam’s most recent background saw him work at the Japanese marketplace Rakuten, followed by supporting clients grow their businesses through eBay and Amazon.

emma marketplace amp

Emma Weise

Client Services Manager

Account Manager

Emma provides national account management, consumer insight and growth strategies for our fashion and beauty clients including Blistex, Astral, Snufflebabe, Bassets Multivitamins, Sea-Band, Thermoskin and Sealskinz.

Her experience covers working on National Music Sales Vendor Central Amazon Account in the UK, DE and FR.


Liz Tyler

Head of Content

Content and Creative

With 10 years creative marketing experience Liz heads up the agency’s content team. She knows how to get brands noticed on marketplaces, social media and in the press!

She manages the strategy, planning and delivery of all things content. From amplifying brands’ marketplaces with enticing copy, design and imagery shoppers love, to writing and delivering PR and social media strategies - she’s a powerhouse of creativity.

Liz’s brand experience includes Rough Guides, SIGG, Dishmatic, Stokes Sauces, Westminster Cheddar and more!


Nick Hill

Digital Marketing Senior Executive

Account Exec and Analysis

He’s a pro at content review and discoverability analysis, implementing Amazon content and platform marketing internationally for brands like Brabantia and Sphero.

Nick helps clients take advantage of the 300m active customers worldwide on Amazon by optimising content to be discoverable and convert sales.

He has worked on international Amazon campaigns for Sphero, Brabantia and


Matthew Walmsley

Junior Account Executive

Analysis and Research

A former computing student diving into the world of e-commerce.

Matthew is very analytically driven and is keenly talented with data analysis. He has conducted vast quantities of research for clients including Hillfarm Oils, Yarmo and Swell UK.

Matthew is technically driven and in his spare time enjoys all aspects of computing and digital gaming.

toby tippen

Toby Tippen

E-commerce Copywriter

Content and Creative

Toby creates and edits engaging copy and Amazon A Plus content to help drive sales for clients including Lambda, Stokes Sauces, fenjal and Feathrs.

A data and copy manipulator, Toby arrives with a background in publishing, which includes work on the Ripley’s Believe It or Not! annuals.

He has spent the last six years managing, editing and enhancing a range of e-commerce data for print and web channels in the wholesale sector.


Dominika Woloch

Junior Social Media Executive

Content and Creative

A highly motivated individual with a passion for all things social and design. Incredibly organised, full of creativity and ambition, Dominika creates eye-catching visuals that raise awareness of your brand on Amazon and social media.

Dominika has worked with multiple national and international brands including Dishmatic, Westminster Cheddar, Illuminated Mirrors and Brabantia.

olaf bartels

Olaf Bartels

German SEO Expert & Content Writer

Translations, Copy & SEO

Commencing his digital career in 2004, Olaf has acquired knowledge in many areas of this exciting field. After getting started with a student job at a performance agency in Germany, he continued to work there as an employee before turning to freelance work in 2008. He has worked for top brands such as, Hillfarm Oils and Well Groomed Wizard.

Olaf is highly skilled in writing and optimising texts and designing content that people like. He adapts his skills across all areas of SEO and marketplaces, based on the vast keyword analysis that he conducts.

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Enrico A. Mion

Italian Translator


Enrico began his translation career in 2013 with a freelance contract at Amazon and has worked on projects for various e-commerce platforms ever since. His strong skills in terminology research and quality assurance help him deliver linguistically and technically accurate translations.

Enrico values continuous learning and always find time to stay active by going running, trail running and cycling.

Using his highly skilled and technical approach, he has worked for top international brands including and Sphero.

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